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Category: Our history

Unparalleled Precision and Reliability: The Secret Recipe of Jaguar

Jaguar atelier in 1953

How can a watchmaking brand, founded in 1938 in Muralto, a small Swiss town far from the main watchmaking centers, survive to this day? Discover our recipe for success: effort and perseverance.

Passion for Swiss watchmaking since 1938

85 years ago a young man named Peter Haas decided to rebel against what seemed to be his fate. Learn about the Jaguar Watches story.

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